Technology For Marketing & Advertising

Technology for Marketing & Advertising

We are visiting TFM&A in Earls Court on Tuesday and Wednesday (22-23 Feb) in London and for the first time we are in a search for partners and technology providers (rather than being ones ourselves).

• Social Media Marketing integration/API
  development partners
• Online PR companies
• Brand monitoring technology providers

And others, interested in new SMM/WOMMA technology solutions, approaches and products.

Ad:Tech London 09

We hope to participate in annual London online marketing event this autumn. Email us go get in touch there!

Ad:Tech 2009 website: speakers, companies, registration.

San Francisco Ad:Tech 2009

Ad:Tech San Francisco is yet another major event in our company life. Uncomparable, massive, shining and strong. We’ve benchmarked our achievements with the world’s strongest market.

And… we were lost in translation, lost in comparison, lost in innovation, lost by any other means - but even this failure was a part of the plan. We do learn from our failures and while it’s probably not the best way to go - but it’s the only one that worked for us so far.

We’ll improve, get stronger, get better, get back.

The 99% conference by Behance

Success is only 1% your idea. Some might say it’s a very dieatary success, low-fat, organic, no additives - if there are anything but bright ideas, fresh takes and sparkling approaches in all those 99%.

But NYC conference wasn’t about the exact proportion. It was about the result - and about all possible ways real people achieved it, stepping all those necessary steps after their initial ideas. It wasn’t a conference - but a pack of case studies, stronger or weak - but at the same level of reality.

It was a day long contrast shower. Creative, amazingly creative people were sharing their stories to some hopefully similary creative people. Stories on the achievement part. Those vital 99%. It was a great place to be.

Paris Ad:Tech 2009

We came to Paris because…
it was cool. Paris in spring. Online
advertising conference. Well, you know, don’t you?

European online advertising market feeling is much stronger in Paris when compared to London (witch is very much US-influenced).

Paris Ad:Tech outlined the state of European market for us. Tini wini small outline. We’ve met a few interesting people - but most of them were from London or States. Facebook was great and MySpace stinking.

As expected.

EuroPython 2008

Python is an animal and a programming language. We like both. There are few other languages and snakes we like (like PHP, RoR, Corn Snake) - and there's plenty of languages we can't stand. But the conference was right nearby in Vilnius - so we couldn't miss it. And we didn't.

Future Of Web Apps London 2008

FOWA is a Carsonified event that we attended without any slightest idea on why we want or need to be there.

We've became carsonified's viral advertising space (it wasn't just a “campaign” - much more than that) victims. And it felt great, we felt like we're about to participate in something great and significant. Right up to the moment we came in.

No no, there were a lot of bright, very bright, uber bright people. But that was it. It was empty, over-hyped and over-twittered space - zero action, tons of talk.

But at least it wasn't boring + we're immune to Carson's infection since then.

Kyiv 2008

Right after we came back from the west - we went east.
From Ad:Tech in London - to Kyiv, Ukraine.

We were invited by Think! McCann Erickson Ukraine for a two-day online advertising training. And it went great, we enjoyed the city and some thirty employees seemed to enjoy our viral marketing, targeting, social media talks.

Great experience anyway.

London Ad:Tech 2008

It was the day we were in. If not the upper league - but definitely in this market playing along with some major players. We’ve been better than some and worse than many - but it didn’t matter as long as we were on the same field. It only added up to our motivation to become better. Much better.

BarCamp Baltics 2008 Riga

We came to Riga to take a look at Baltics “scene”.
Our main office is right nearby, in Vilnius, to it was not too much of a journey.

BarCamp is not a format where you could expect a lot of products or market news and we were aware of that. We were looking for bright ambitious people and really, really fresh ideas. And indeed, we’ve seen some people out there. But that was it.

London Ad:Tech 2007

It was our first ever specialized indurstry event. We came to take a sneak peak on what we hoped to actively participate in later on. What sells.

European advertising market made an impression. Sure enough we weren’t anywhere near ready to participate in the event - we brought nothing to it and were quite a zero from services and market approach perspective. We had no services and no marketing. We were just a plain production team of folks that were totally driven by demand. Fresh ideas, quality execution - and that’s it.

It was a great event and with our eyes and ears wide open it was a great value for our business.

Cannes 2007

Amazing, unbelievable story. We won a contest that
was held during international media-market MipTV 2007.

And it really seemed that "Content 360" contest was made by "big guys" to have a breeth of fresh air, new innovative ideas, to become better.
We have won a nomination sponsored by BBC with our Cont-ACT project - great and revolutionary idea, fully responding to industry and contest demands.

It was much later revealed that neither contest or its ideas and projects were not much of a value to its organizers (and that no bank would accept our large cardboard award cheque). But at that time the air, the sea, Nice and Cannes, excitement and a huge load of self confidence became our best prize. This participation and this victory has changed us and highly influenced our future.